ChatGPT & Claude prompts for sales teams
Ten prompts for SDRs and AEs: prospect research, cold emails, call prep, discovery questions, objection handling, follow-ups and deal reviews. Free to copy. Below, the SDR skills and agents that run the same playbook at volume.
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10 prompts, copy and paste
Replace the [brackets] with your details and paste the whole thing as one message. Works in ChatGPT, Claude, Gemini and Copilot.
1. Prospect research briefCompany: [name/url]. Contact: [role]. Using what I paste here [paste site/LinkedIn text], write a 1-page brief: what they do, recent changes, likely priorities for this role, 3 hypotheses about pain we solve, 2 personalised openers.
2. Cold email, 3 variantsWrite 3 cold emails under 90 words to [role] at [company type] about [our offer]. Variant A: observation-led. B: peer proof. C: question-led. Each with a subject line under 5 words and a soft CTA.
3. Follow-up sequenceBuild a 5-touch follow-up sequence after no reply to my first email [paste]: day 3, 7, 12, 20, 30. Mix email and LinkedIn, each touch adds new value, last one is a polite close-the-loop.
4. Discovery call questionsDeal: [context]. Give me 12 discovery questions grouped by situation, pain, impact, decision process and timeline, with what a good answer tells me and the follow-up probe for each.
5. Objection handlingObjection: '[quote]'. Give me 3 responses: acknowledge and reframe, proof-based, question-back. Then the underlying concern it usually hides and how to test for it.
6. Call summary and next stepsTranscript or notes: [paste]. Write a recap email to the prospect: what we heard, agreed next steps with owners and dates, one open question. Then internal CRM notes with MEDDIC fields.
7. Proposal executive summaryFrom these notes [paste], write a one-page executive summary for the proposal: their situation, the cost of the status quo, our approach, expected outcomes with numbers, investment, why now.
8. Deal reviewDeal: [paste CRM fields]. Run a deal review: qualification gaps, risks, champion strength, competitive position, forecast category recommendation, the 3 actions that most improve win probability.
9. Re-engage a stalled dealDeal has been silent for [N] weeks after [last step]. Write 2 re-engagement messages: one adding a new insight relevant to them, one offering a graceful exit. No guilt trips.
10. Handover to customer successClosed deal: [paste notes]. Write a CS handover: why they bought, promised outcomes, stakeholders and dynamics, risks, first 30-day plan, open commitments.
Which task, which tool
| Task | Free prompt or paid skill |
|---|---|
| Prospecting and cold outreach | Prompt 1-3, or Liam - AI SDR, Zoe - Cold Email & Outreach |
| Outbound campaigns at volume | Drazen - Outbound Campaign Orchestration Agent, George - Cold Email Agent |
| Lead scoring and qualification | Zbigniew - Lead Qualification & Deal Scoring Agent |
| Discovery and objections | Prompt 4-5, or Anouk - Outbound Sales Strategist |
| Quick cold emails | AI Cold Email Writer, AI SDR Tool |
| Full sales team | Sales Agent Bundle |
Skills and agents for this role
A skill installs once and keeps the role's checklists, formats and judgement in every chat. Agents go further and run multi-step work from a brief.
Liam - AI SDR
Prospect research, personalised sequences and reply handling.
$29Buy
Zoe - Cold Email & Outreach
Cold email and LinkedIn sequences with A/B variants.
$29Buy
Anouk - Outbound Sales Strategist & SDR Coach
Territory plans, messaging frameworks, call coaching.
$29Buy
Roland - AI SDR Agent
Agent that runs the full top-of-funnel motion from a target list.
$32Buy
George - AI Cold Email Agent
Researches, writes and iterates cold email campaigns.
$32Buy
Zbigniew - Lead Qualification & Deal Scoring Agent
Scores inbound and outbound leads against your ICP.
$32Buy
AI Cold Email Writer
Fast cold emails from a prospect and an offer.
$9Buy
AI SDR Tool
Lightweight SDR toolkit: openers, follow-ups, objection lines.
$9Buy
Go deeper
Prompt library
Sales & Marketing Prompt Library
17 prompts: sales scripts, objection handling, prospecting, listings, ads and campaign copy.
Bundle
Sales Agent Bundle - 5 AI Sales Agents
Five sales agents: SDR, cold email, lead scoring, outbound orchestration, proposals.
FAQ
Prompt or skill: what is the difference?
A prompt is one message for one task. A skill is a file you install once that gives the AI a role, rules and output formats, so you stop re-explaining context. More on how skills work.
Do the skills work in ChatGPT?
Yes. Paste the file into a custom GPT's instructions, or into a Claude Project, or a Gemini Gem. Claude Code users drop it into the skills folder.
Refunds?
30-day money-back, no questions asked.
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