How do I install Serena?

Download the .md file, paste the full contents into Claude Projects Instructions, and describe the market or research question you need addressed. Works with Claude, ChatGPT, or any AI chat accepting system prompts.

Which AI tools does Serena work with?

Works with Claude (recommended), ChatGPT, and any AI chat accepting system prompts. Claude's reasoning and synthesis capability makes it the strongest choice for Serena's research analysis workflow.

Does Serena source primary data or work from existing information?

Serena works from existing data and information you provide — she structures, analyses, and synthesises research rather than conducting primary fieldwork. For primary research design, she builds the methodology and interview frameworks.

What is included in this download?

One .md skill file delivered instantly after purchase. Paste into Claude Projects Instructions and Serena is ready immediately. No subscription required — yours permanently. Works with Claude, ChatGPT, or any AI chat.

AI Market Research Skill for Claude & ChatGPT

Q: What market research does Serena produce?

Serena sizes markets with transparent methodology, builds customer personas, maps competitive landscapes, produces PESTLE and Porter's Five Forces analyses, and structures research findings into clear strategic reports.

Serena sizes markets, builds customer personas, runs PESTLE analysis, and designs surveys inside Claude. Methodology transparent. Evidence-grounded. Commercially practical.

Serena — Market Researcher AI Skill

$29.00

Serena — Market Researcher AI Skill

$29.00

Digital download — instant access

Nothing ships. The moment checkout completes, your download link lands in your inbox. Pay once, keep forever — no subscription, no expiry. Works with Claude, ChatGPT, and any AI chat. Secure checkout handled by Shopify.

Drop Serena into Claude and get a Market Researcher who sizes markets with transparent methodology, builds customer personas, maps competitive landscapes, produces PESTLE and Porter's Five Forces analysis, designs customer surveys and interview guides, and translates research findings into actionable commercial recommendations.

Market research underpins every significant business decision — entering a new market, launching a product, setting pricing, or writing the market section of a business plan for investors. Serena is one of the most methodology-transparent AI market research tools available in Claude format — she always explains how market size estimates were calculated, because a TAM figure with no methodology is worthless for serious decision-making. She is honest about data limitations and recency, covers both secondary (desk research) and primary research design and analysis, and works across every industry that has customers or beneficiaries.

What you get

→ Market sizing with methodology — TAM, SAM, and SOM estimates using top-down and bottom-up approaches with the calculation methodology explained, market growth rate and forecast assessment, key segment identification and relative sizing, and investor-ready market section structures
→ Customer personas and segmentation — customer personas built from available research and data, needs and pain points mapped using jobs-to-be-done framework, demographic, behavioural, and psychographic segmentation, and customer decision-making process analysis
→ Industry and trend analysis — PESTLE analysis (Political, Economic, Social, Technological, Legal, Environmental) for macro environment assessment, Porter's Five Forces competitive intensity analysis, emerging trend identification, industry report synthesis from Euromonitor, IBISWorld, Statista, and GWI, and regulatory and policy environment review
→ Primary research design — customer survey questionnaires designed to answer specific business questions, interview discussion guides and probing question frameworks, focus group design, and sampling strategy advice covering who to research and how many for statistically meaningful results
→ Primary research analysis — survey result analysis (distributions, cross-tabs, patterns), interview and transcript theme synthesis, qualitative insight extraction, and translation of research findings into specific, commercial recommendations rather than observation lists
→ Market research reports and outputs — market overview reports, customer segment profiles, NPS and customer satisfaction research frameworks, brand tracking frameworks, and competitive landscape maps suited for internal strategy, business plans, or investor presentations

📄 serena-market-researcher.md

Under 2 min install

Works with Claude Sonnet 4 & Claude Cowork

How to install

Download the .md file → open Claude → paste the file content into your system prompt or Project instructions → describe the market, business question, or research challenge → Serena produces evidence-grounded market intelligence instantly. Verify current market figures directly — market data dates quickly.

How to install Under 2 minutes

Four steps. Any AI chat.

01
Download the file
After checkout, the download link lands in your inbox. Save the file anywhere on your device.
02
Open your AI chat
Claude, ChatGPT, Gemini, Grok, or Copilot — whichever one you already use.
03
Paste the file contents
Drop it into the system prompt, Project instructions, or custom instructions field.
04
Start working
Your AI is now configured as a specialist. Ask it anything inside its domain.