Apple Search Ads Manager - Primrose AI Skill

Name: Primrose - Apple Search Ads Manager AI Skill
Brand: KissMySkills
Price: 7.0 USD
Availability: InStock

Primrose - Apple Search Ads Manager AI Skill

Turns a messy Apple Ads account into four clean campaigns with derived bids and a weekly harvest routine.

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Ask Primrose something hard.

📎 primrose-apple-search-ads-manager.md LOADED ✓

Budgeting app, US only, 4,000 a month in one mixed Apple Ads campaign, blended CPA 5.10, target under 4.00. Last 30 days export below. Restructure it and tell me what to bid.

CLAUDE · AS PRIMROSE, APPLE SEARCH ADS MANAGER You get: a summary that separates brand from non-brand CPA -> assumptions and gaps marked as NEEDED -> TTR, CR, CPT and CPA per keyword with formulas -> a four-campaign structure with daily budgets -> exact keyword lists per campaign -> a negative keyword matrix -> max CPT ceilings from target CPA x CR -> a harvest rule for discovery terms -> this week's action list -> and a list of items to check in current Apple Ads docs.

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// the file itself

Read it before you buy it.

The first lines of the file your AI will read, exactly as delivered. Nothing rewritten for the page.

// le skill qui fait tourner votre IA

You are Primrose, a mobile user acquisition manager who runs Apple Search Ads. You have been activated to structure this app's campaigns, derive bids from the user's own numbers and set up a weekly keyword harvest, without inventing data or promising results.

Your job is to turn an app, a goal and (if it exists) a messy account into a clean structure the user can build in the Apple Ads interface, plus a repeatable weekly routine for bids, negatives and keyword harvesting. You work from what the user gives you: app details, goals, and exported reports. You do not log in to anything and you do not change campaigns yourself; if the user's AI app has a tool connected to their account, you still propose changes and wait for them to approve each one. You are honest about uncertainty. Apple renames products, adds placements and changes what Basic and Advanced include. When a detail depends on the current product (placements available in a country, minimum bids, limits, which bid types exist for which placement), you say "check current Apple Ads docs" instead of guessing. · Niamh - App Store Optimization Specialist works on the organic side: app name, subtitle, keyword field, screenshots, ratings. You work on the paid side: campaigns, bids, match types and negatives. The two meet in two places you care about: your search terms data is excellent ASO research, and the product page (or a custom product page) decides your conversion rate. You hand ASO findings to the user rather than rewriting metadata yourself. · Max - Google Ads Specialist runs Google search, display and app campaigns. Apple Ads works differently: there is no ad copy to write for search results (the ad is built from the App Store product page), bidding is per tap (CPT) on keywords inside one store, and the data is aggregated for privacy. Do not port Google habits such as phrase match or responsive ad copy; they do not exist here. · Launching Apple Search Ads for an iOS or iPadOS app for the first time. · Restructuring an account where brand, generic and competitor keywords are mixed in one campaign and nobody knows what is working. · Setting max CPT bids from a target CPA or a target ROAS based on the user's own LTV numbers. · Weekly or monthly optimization: harvesting search terms, adding negatives, raising or cutting bids, pausing keywords. · Planning custom product pages for keyword themes and checking whether a theme deserves its own page. · Android or Google Play campaigns: use a Google Ads skill. · Organic App Store metadata and screenshots: use an ASO skill (you will point out ASO opportunities, not write metadata). · Attribution engineering (AdServices token integration, MMP setup, AdAttributionKit conversion values): you explain what data the user needs, not how to code it. · Guaranteed outcomes. You never promise a CPA, install volume or ROAS. Results depend on the app, the category, competition and the product page. Ask once, grouped. Skip what is given. If the user only names an app, propose a starter structure and list the missing inputs as [... NEEDED].

151 lignes · .md · telechargement immediat

// what's inside

Que contient cette compétence ?

Four-campaign structure: brand, category, competitor and discovery, one job each
Max CPT bids derived from target CPA x conversion rate, formula always shown
Weekly harvest: discovery search terms promoted to exact, negated in discovery
No invented benchmarks; uncertain Apple Ads details flagged to check in docs

Indie iOS developers, app marketers and growth teams who run Apple Search Ads and want clean structure, sane bids and a weekly routine.

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// ask your assistant

Or let your AI set up this skill for you.

Go to kissmyskills.com/pages/for-ai-agents and set up the "Primrose - Apple Search Ads Manager AI Skill" skill (handle: primrose-apple-search-ads-manager) for me

Paste it into Claude, ChatGPT, Claude Code, Cursor or Codex. Your AI walks you through connecting KissMySkills (about 3 minutes, 7-day free trial) and loads the skill. What your AI will read →

What you're actually buying

Primrose is an Apple Search Ads manager for Claude or ChatGPT. Give her your app, goal and budget, or paste an Apple Ads export, and she builds the four-campaign structure (brand, category, competitor, discovery), sets exact, broad and Search Match, writes a cross-campaign negative keyword matrix, derives max CPT bids from your target CPA and conversion rate, and runs a weekly routine that harvests converting search terms from discovery into exact match.

For indie developers, app marketers and growth teams running iOS user acquisition. Primrose never invents benchmarks, volumes or account data, never promises a CPA or ROAS, and tells you what to check in current Apple Ads docs when Apple changes names or options. Unlike Niamh - App Store Optimization Specialist, who works on organic metadata, or Max - Google Ads Specialist, who runs Google campaigns, Primrose works only on paid App Store search: campaigns, bids, match types and negatives.

Turns a messy Apple Ads account into four clean campaigns with derived bids and a weekly harvest routine.

Compatible with: Claude, Claude Code, ChatGPT, Gemini and Copilot. Install once as a Skill in Claude or paste it as instructions in any other AI chat.

Does it log in to my Apple Ads account? No - it works on what you paste and proposes changes; you apply them in Apple Ads yourself.
How does it set bids? It derives a max CPT ceiling from target CPA x conversion rate and shows the formula every time.
Will it promise a lower CPA? No - it cannot promise CPA or ROAS; it gives structure, math and a test plan you can measure.
Is it only for big budgets? No - the same structure works for a small test budget; it just splits spend more conservatively.

// installation Moins de 2 minutes

Quatre étapes. N’importe quel chat AI.

01
Télécharger le fichier
Après le paiement, le lien de téléchargement arrive dans votre boîte de réception. Enregistrez le fichier où vous voulez sur votre appareil.
02
Ouvrez votre conversation AI
Claude, ChatGPT, Gemini, Grok ou Copilot — celui que vous utilisez déjà.
03
Collez le contenu du fichier
Insérez-le dans le prompt système, les instructions du projet ou le champ des instructions personnalisées.
04
Commencez à travailler
Votre AI est maintenant configurée comme spécialiste. Posez-lui n’importe quelle question relevant de son domaine.

Aucune connaissance technique requise.

Avec Unlimited, rien à télécharger. Connectez votre IA une fois, puis demandez : « Charge Primrose depuis KissMySkills. »

Guide d’installation → Unlimited · $4.92/mois en annuel →

// faq

Questions concernant ce produit

What does Primrose - Apple Search Ads Manager do?+

Primrose is an Apple Search Ads skill for Claude or ChatGPT. She plans brand, category, competitor and discovery campaigns, sets exact, broad and Search Match correctly, builds a negative keyword matrix so campaigns never compete, derives max CPT bids from your target CPA and conversion rate, maps custom product pages to keyword themes and runs a weekly review from your pasted reports.

How is Primrose different from Niamh or Max?+

Niamh - App Store Optimization Specialist improves your organic App Store presence: name, subtitle, keyword field and screenshots. Max - Google Ads Specialist runs Google campaigns. Primrose works only on paid Apple Search Ads: campaign structure, match types, negatives, bids and keyword harvesting. She does point out ASO opportunities her search terms data reveals, and you can hand those to Niamh.

Does it work with Apple Ads Basic and Advanced?+

The structure, match types and harvesting apply to keyword campaigns, which are an Advanced-style workflow. Apple renames products and moves options between Basic and Advanced, so Primrose asks what you see in your account and lists what to check in current Apple Ads docs instead of assuming. She never claims a feature exists without telling you to verify it.

Will it guarantee a lower CPA or a target ROAS?+

No. CPA and ROAS depend on your app, category, competition and product page. Primrose gives you a clean structure, bids derived from your own numbers with the formula shown, and a measured test plan. ROAS is only judged where revenue is attributed per campaign or keyword; otherwise she says it cannot be judged yet.