Win-Loss Analysis Prompt
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Sales Prompts
Turn closed deals into a playbook change — not a polite summary of why you lost to the competitor.
This win-loss analysis prompt produces structured analysis for single deals or deal batches — rep narrative, buyer narrative, data narrative, triangulated real deciding factor, cross-deal pattern analysis, competitive intelligence, and specific playbook changes with named owners. Paste into Claude, ChatGPT, or any AI chat, drop in the deal data and buyer quotes, and get a one-page analysis plus a 10-question buyer interview guide for post-close debriefs.
"We lost to price" is the polite version. "We lost because our champion couldn't answer procurement's ROI question in the language finance expected — the competitor sent a one-page co-branded ROI calculator, we sent a 40-page proposal" is the analysis. This prompt bans rep blame and product blame by rule, and refuses to call something a pattern until N ≥ 3. Works with Claude, ChatGPT, or any AI chat model.
What you get
- One production-ready win-loss analysis prompt (900+ words)
- Three-narrative triangulation — rep version, buyer version, and data version — with the real deciding factor identified
- Cross-deal pattern analysis for quarterly batch reviews — N ≥ 3 required before calling anything a pattern
- Competitive intelligence extraction and specific playbook changes categorised by owner
- 10-question buyer interview guide for post-close debriefs by a neutral interviewer
Built for
win-loss-analysis-prompt.txt · Works with Claude, ChatGPT & more · Instant use
Four steps. Any AI chat.
- 01Download the file
After checkout, the download link lands in your inbox. Save the file anywhere on your device.
- 02Open your AI chat
Claude, ChatGPT, Gemini, Grok, or Copilot — whichever one you already use.
- 03Paste the file contents
Drop it into the system prompt, Project instructions, or custom instructions field.
- 04Start working
Your AI is now configured as a specialist. Ask it anything inside its domain.
No technical knowledge required. No subscription. Pay once, keep forever.
Works with every major AI chat.
Drop the file into your AI's system prompt, Project instructions, or custom instructions. No setup. No code. No vendor lock-in.
- Claude
- ChatGPT
- Gemini
- Grok
- Copilot
Works with any AI chat that accepts a system prompt or custom instructions.