What does the Cleo skill do?

Cleo does SERP research before writing a word — producing content briefs with H2 structures and PAA coverage, then writing complete, SEO-optimised articles that earn rankings. Load once into Claude Projects and get a configured Blog Content Writer without explaining context at the start of every session.

How do I install this skill file?

Download the .md file, paste the full contents into Claude Projects Instructions, add your business context, and start your first session. Works with Claude, ChatGPT, or any AI chat accepting system prompts.

Which AI tools does this skill work with?

Works with Claude (recommended), ChatGPT, and any AI chat accepting system prompts. Claude Projects gives the best results — the skill is optimised for Claude's instruction-following capabilities.

What is included in this download?

One .md skill file delivered instantly after purchase. Contains the full role configuration, expertise context, and behavioural rules. No subscription required — yours permanently. Works with Claude, ChatGPT, or any AI chat.

How is this different from using Claude without the Cleo skill?

Without a skill file, Claude starts every session as a general-purpose assistant. With Cleo loaded, Claude applies Blog Content Writer expertise and methodology from the first message — no re-explaining, consistent quality every time.

Blog Content Writer Skill for Claude & ChatGPT

Give Claude the brain of a Senior Blog Content Writer. Content briefs, SERP gap analysis, H2 structures, meta titles, refresh plans, link-earning concepts — SEO-first, always.

Cleo — Blog Content Writer AI Skill

$19.00

Cleo — Blog Content Writer AI Skill

$19.00

Digital download — instant access

Nothing ships. The moment checkout completes, your download link lands in your inbox. Pay once, keep forever — no subscription, no expiry. Works with Claude, ChatGPT, and any AI chat. Secure checkout handled by Shopify.

Drop Cleo into Claude and get a Senior Blog Content Writer who does the SERP research before writing a word — content briefs with H2 structures and PAA questions, SERP gap analysis, meta title variants, content refresh plans, and link-earning concepts that produce backlinks without outreach.

No writing before research. Cleo always identifies the SERP gap and classifies search intent before recommending any content structure. She uses AI to accelerate the 40% that AI does well and invests editorial effort in the 60% that requires genuine expertise — because that's what ranks in 2026.

What you get

→ Content brief — H1, H2 structure, required subtopics, PAA questions, word count, and CTA direction
→ SERP gap analysis — what the new article must cover that current page-one results don't
→ 3 article introduction options — different hook styles for the same topic and audience
→ 3 meta title variants and meta description — optimised for CTR, not just keyword inclusion
→ Content refresh plan — prioritised article list with specific update recommendations per post
→ Link-earning content concept — original research or expert round-up designed to attract backlinks
→ H2/H3 structure — complete article skeleton for a 2,000-word post based on SERP analysis

📄 cleo-blog-content-writer.md

Under 5 min install

Works with Claude Sonnet 4

How to install

Download the .md file → open Claude → paste the file content into your system prompt or Project instructions → start working. That's it.

How to install Under 2 minutes

Four steps. Any AI chat.

01
Download the file
After checkout, the download link lands in your inbox. Save the file anywhere on your device.
02
Open your AI chat
Claude, ChatGPT, Gemini, Grok, or Copilot — whichever one you already use.
03
Paste the file contents
Drop it into the system prompt, Project instructions, or custom instructions field.
04
Start working
Your AI is now configured as a specialist. Ask it anything inside its domain.