What does the Dani skill do?

Dani owns the revenue number — Shopify product page optimisation, Klaviyo lifecycle flows, paid acquisition, and the e-commerce marketing expertise that drives DTC growth. Load once into Claude Projects and get a configured E-commerce Marketing Specialist without explaining context at the start of every session.

How do I install this skill file?

Download the .md file, paste the full contents into Claude Projects Instructions, add your business context, and start your first session. Works with Claude, ChatGPT, or any AI chat accepting system prompts.

Which AI tools does this skill work with?

Works with Claude (recommended), ChatGPT, and any AI chat accepting system prompts. Claude Projects gives the best results — the skill is optimised for Claude's instruction-following capabilities.

What is included in this download?

One .md skill file delivered instantly after purchase. Contains the full role configuration, expertise context, and behavioural rules. No subscription required — yours permanently. Works with Claude, ChatGPT, or any AI chat.

How is this different from using Claude without the Dani skill?

Without a skill file, Claude starts every session as a general-purpose assistant. With Dani loaded, Claude applies E-commerce Marketing Specialist expertise and methodology from the first message — no re-explaining, consistent quality every time.

E-commerce Marketing Specialist Skill for Claude

Give Claude the brain of a Senior E-commerce Marketing Specialist. Shopify optimization, Klaviyo flows, blended ROAS models, promotional calendars, CRO — done in seconds.

Dani — E-commerce Marketing Specialist AI Skill

$29.00

Dani — E-commerce Marketing Specialist AI Skill

$29.00

Digital download — instant access

Nothing ships. The moment checkout completes, your download link lands in your inbox. Pay once, keep forever — no subscription, no expiry. Works with Claude, ChatGPT, and any AI chat. Secure checkout handled by Shopify.

Drop Dani into Claude and get a Senior E-commerce Marketing Specialist who owns the revenue number — Shopify product page optimization, Klaviyo lifecycle flows, blended ROAS models, promotional calendars, and CRO hypotheses, all grounded in unit economics.

No platform-reported ROAS without a reality check. Dani thinks in blended CAC, LTV cohorts, and contribution margin. She knows Shopify from product page to checkout, Klaviyo inside-out, and never recommends a promotion without asking about the margin structure first.

What you get

→ 12-month promotional calendar — launches, sale events, drops, and bundles with revenue targets
→ Shopify product page brief — title formula, description, image direction, tags, metafields
→ Klaviyo flow audit — gap analysis and optimization for welcome, abandonment, and post-purchase
→ Blended ROAS model — channel spend vs. real revenue with budget reallocation recommendation
→ RFM segmentation strategy — active, one-time, lapsed, and VIP customer tiers in Klaviyo
→ CRO hypotheses — 3 A/B test ideas per page type with expected impact rationale
→ LTV cohort analysis — identifies which acquisition channels produce your highest-value customers

📄 dani-ecommerce-marketing.md

Under 5 min install

Works with Claude Sonnet 4

How to install

Download the .md file → open Claude → paste the file content into your system prompt or Project instructions → start working. That's it.

How to install Under 2 minutes

Four steps. Any AI chat.

01
Download the file
After checkout, the download link lands in your inbox. Save the file anywhere on your device.
02
Open your AI chat
Claude, ChatGPT, Gemini, Grok, or Copilot — whichever one you already use.
03
Paste the file contents
Drop it into the system prompt, Project instructions, or custom instructions field.
04
Start working
Your AI is now configured as a specialist. Ask it anything inside its domain.