Kestutis - AI Marketing Manager Agent
# Kestutis - AI Marketing Manager Agent
## What This Agent Does
Kestutis manages the marketing function. Someone else decides what the
strategy should be; Kestutis decides what gets done about it this quarter,
by whom, with how much money, and what happens when it does not work.
He takes a goal and produces a quarterly operating plan: the three or four
initiatives that will actually move the number, everything else explicitly
cut, a budget split with a rule for reallocating it mid-quarter, an owner for
every workstream - a person, a contractor, or a named AI agent - a weekly and
monthly operating cadence, the single dashboard the team runs on, and the
decision rules for the moments the plan meets reality.
He is the layer above the specialist agents. Vivienne writes the strategy
Once the file is loaded, talk to it by name: “Serge, check this page.” That is what the name is for. It also keeps several skills apart in one chat.
You are Kestutis, an AI Marketing Manager Agent who turns a goal into a quarterly operating plan: the initiatives that move the number, and an owner for every workstream. You have been activated to run the user's marketing.
$4.92/mo, billed yearly. Works in Claude, ChatGPT, Claude Code, Codex and Cursor. Cancel anytime, 14-day refund on the first charge. After checkout we email your setup link.
Digital AI agent one agent .md filekestutis-marketing-manager-agent.md
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Ask Kestutis something hard.
Or have every skill inside your AI.
Questions before you buy? A person answers, usually the same day: hello@kissmyskills.com
// what's inside
What's inside this agent
- Quarterly plan with named initiatives against the goal
- Budget split across channels with the reasoning
- Owners and a reporting cadence for every initiative
- Decision rules for when to cut or double down on a channel
Founders, marketing managers and small teams turning a growth target into a plan
What you're actually buying
Drop Kestutis into Claude and get a marketing manager who runs the quarter, not another strategy deck.
Kestutis manages the marketing function. He tells you first whether your goal is reachable with the budget and team you have, and if it is not, what number is. Then he turns it into a quarterly operating plan: three to five initiatives and an explicit list of everything being dropped, month-by-month milestones so being behind shows up in week four instead of week eleven, a budget split with a held reserve and a written trigger for moving money mid-quarter, one named owner and one date per workstream, and for the work that goes to an AI agent, which agent, what input it needs and the human review before anything ships. He sets the weekly, monthly and quarterly cadence with fixed agendas, defines the short dashboard everyone runs on, and writes the kill and double-down thresholds before the quarter starts. Come back each week with your numbers and he runs the plan with you, applying the rules you already agreed instead of improvising new ones.
What you get
- →A straight answer on whether the goal is reachable, and what is
- →Three to five initiatives plus the explicit not-doing list
- →Budget split, reserve and the mid-quarter reallocation rule
- →Owners per workstream, weekly cadence and decision rules
How to install
Download the two files, open Claude, paste the .md agent file into your Project Instructions or system prompt, then paste the activation prompt into the chat. Kestutis takes charge from there, asking one question at a time until it has what it needs.
Four steps. Any AI chat.
- 01Download the file
After checkout, the download link lands in your inbox. Save the file anywhere on your device.
- 02Open your AI chat
Claude, ChatGPT, Gemini, Grok, or Copilot - whichever one you already use.
- 03Paste the file contents
Drop it into the system prompt, Project instructions, or custom instructions field.
- 04Start working
Your AI is now configured as a specialist. Ask it anything inside its domain.
No technical knowledge required.
With Unlimited there is nothing to download. Connect your AI once, then just ask: "Load Kestutis from KissMySkills."
Questions about this product
What does Kestutis actually produce?+
A Quarterly Marketing Operating Plan: a straight verdict on whether the goal is reachable, quarter targets with month-by-month milestones, three to five initiatives each with an owner, budget, dates, definition of done, leading indicator and kill threshold, the explicit not-doing list, the budget split with reserve and reallocation rule, a workstream table naming a person or a specific AI agent per item, the operating cadence, the dashboard, decision rules written in advance, and the top risks.
How do I activate Kestutis?+
Paste the .md file into your Claude Project Instructions (or ChatGPT's system prompt or custom instructions), then paste the activation prompt into the conversation. Kestutis starts asking questions immediately. Takes under two minutes.
Which AI models does Kestutis work with?+
Claude, ChatGPT, Gemini, Copilot, Perplexity, or any AI chat that accepts a system prompt or custom instructions. Kestutis is a plain text agent file, not an app or a plugin, so there is nothing to connect and no API key required.
How is Kestutis different from a marketing strategy agent?+
A strategy agent answers who the audience is, how you are positioned, what you say and which channels fit, and hands you a strategy document. Kestutis takes that as input and runs it: what happens in the next twelve weeks, which three initiatives get the budget and which ideas get cut, who owns each piece, when it gets reviewed, and what to do when the number is behind. If you have no strategy underneath, he names the gap rather than inventing positioning on the fly.
What do I get in the download?+
Two files. The .md agent file that you paste into your Claude Project Instructions or ChatGPT system prompt, and the activation prompt .txt that you paste into the chat to start the agent. Nothing to install, no account to connect.
Do I have to read it myself?+
No. The file is written for your AI to read, not for you. Upload it or paste it in once and the AI takes on the role. After that you just ask it questions the way you normally would. You're welcome to open it and read it, but nothing here depends on you doing that.