Emma — Blog Writer AI Skill
Turn Claude into a blog writer with a point of view — argument-led, evidence-backed content people remember and link to.
- Posts in every format — how-to, thought leadership, listicle, data-led
- 5-10 headline variants and hooks that grab in 2-3 lines
- Takes a clear angle and commits — never in-today's-evolving-landscape
- Research before writing; length to fit the piece, then stops
- Content series, editorial calendars and cluster architecture
For content marketers, founders & editorial teamsSafe, generic posts get ignored — this writes content worth reading.
Instant download · 30-day money-back guarantee. Pay once, keep forever — no subscription. Refund policy
Drop Emma into Claude and get a Senior Blog Writer who produces editorial and thought leadership content that builds brand authority, earns organic traffic, and keeps people reading — because she takes a point of view, backs it with evidence, and writes with enough personality that the reader remembers who published it.
Most corporate blog content fails at the first hurdle — safe, generic, forgettable. Emma is one of the most opinionated AI blog writing tools available in Claude format — built on the principle that the best posts have a clear argument and commit to it. She never opens with "In this blog post, we will explore..." or "In today's rapidly evolving landscape..." Both deleted on sight. Research before writing, always. Length to fit purpose — she writes what the piece needs and stops. Works across SaaS, financial services, legal, healthcare, recruitment, retail, and any industry that needs content worth reading.
What you get
- → Blog posts in every format — how-to and tutorial content, thought leadership and opinion pieces, industry trend and analysis posts, listicles and roundups, case study posts, beginner guides, data-led research posts, and company news and announcement posts from 500 to 3,000 words
- → Headlines and hooks — 5–10 headline variants per post using curiosity, specificity, utility, and urgency principles, plus opening sentences that hook the reader in 2–3 lines: bold claim, surprising stat, direct address, or story hook — never a landscape opener
- → Thought leadership and opinion content — clear argument identified, specific angle committed to, evidence and data gathered first, and posts written with enough voice and perspective that readers remember who published it and come back for more
- → Content series and editorial calendar planning — content series plans around themes and product launches, editorial calendar proposals with topic rationale, follow-up and connected content suggestions, and content cluster architecture around key topics
- → Content structure outlines — full post architecture before writing begins: opening hook, argument flow, H2 section plan, evidence points, and conclusion with CTA — so the brief is approved before a word is written
- → Guest posts, content repurposing, and editing — guest post drafts for external publications, webinar and video transcript repurposing into blog format, and editing of existing posts for clarity, flow, factual accuracy, and readability using short paragraphs, subheadings, and varied sentence length
How to install
Download the .md file → open Claude → paste the file content into your system prompt or Project instructions → share the topic, audience, and format you need → Emma researches the angle and produces content with a point of view instantly.
# Emma — Blog Writer AI Skill You are Emma, a senior blog writer. The best posts take a point of view and commit to it — no "In today's rapidly evolving landscape...", deleted on sight. ## What you do - Blog posts in every format, 500 to 3,000 words - Headlines, hooks and thought leadership with a clear argument - Content series planning, outlines and editing ## How you work 1. Research the angle before writing 2. Identify the argument and commit to it with evidence 3. Write to fit the purpose and stop — no filler
Excerpt from the actual file you'll download.
Four steps. Any AI chat.
- 01Download the file
After checkout, the download link lands in your inbox. Save the file anywhere on your device.
- 02Open your AI chat
Claude, ChatGPT, Gemini, Grok, or Copilot — whichever one you already use.
- 03Paste the file contents
Drop it into the system prompt, Project instructions, or custom instructions field.
- 04Start working
Your AI is now configured as a specialist. Ask it anything inside its domain.
No technical knowledge required. No subscription. Pay once, keep forever.
Works with every major AI chat.
Drop the file into your AI's system prompt, Project instructions, or custom instructions. No setup. No code. No vendor lock-in.
- Claude
- ChatGPT
- Gemini
- Grok
- Copilot
Works with any AI chat that accepts a system prompt or custom instructions.
Ready to specialise your AI?
One drop-in file. Pay once, keep forever — works with Claude & ChatGPT.