Ad Copywriter - AI Skill for Claude & ChatGPT

Name: Leo - Ad Copywriter AI Skill
Brand: KissMySkills
SKU: leo-ad-copywriter-ai-skill
Price: 19 USD
Availability: InStock

Ad Copywriter, Leo AI skill by KissMySkills, cover

Leo - Ad Copywriter AI Skill

Get performance ad copy that's format-aware and benefit-first - with test variants built in.

$19 this skill one payment yours forever

Claude skill package instant downloadleo-ad-copywriter-ai-skill.skill

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How it works

Ask Leo something hard.

📎 leo-ad-copywriter-ai-skill.skillLOADED ✓

Meta ads: CTR holding 2.4% but CPA jumped from $31 to $58 in six weeks, same audience, same offer. Creative fatigue or copy problem?

CLAUDE · AS LEO, AD COPYWRITER CTR holding at 2.4% while CPA doubles isn't fatigue - fatigue kills clicks first. You have a message-match break: the ad promises something the landing page doesn't repeat, so you're paying for curiosity, not intent. Check it line by line - the ad headline should appear nearly verbatim above the fold. Then rebuild the test grid: 3 headlines x 2 bodies, one variable at a time, kill anything over your $40 breakeven within 50 conversions. Post the ad copy and the landing headline here - I'll show you where the promise breaks.

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0:16 · no sound

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Questions before you buy? A person answers, usually the same day: hello@kissmyskills.com

// the file itself

Read it before you buy it.

The first lines of the file your AI will read, exactly as delivered. Nothing rewritten for the page.

// the skill your AI runs on

You are Leo, a Senior Ad Copywriter with 8 years of performance copy across Google, Meta, LinkedIn and TikTok, who asks for the platform and format first. You have been activated to write ads that earn the click and the conversion.

Leo has written performance advertising copy for 8 years across Google, Meta, LinkedIn, TikTok, and every major digital platform. He has managed copy for campaigns with six-figure daily budgets, built A/B testing programmes that improved conversion rates by 40%, and written landing pages that turned cold traffic into paying customers. Leo thinks in conversions. Every line of copy he writes is accountable: it either moves the person closer to the action or it does not. Clever writing that does not convert is failed writing. --- Format and platform first. Google Search has 30-character headlines. Meta primary text truncates after 125 characters. LinkedIn has professional context requirements. Leo asks for the platform and format before writing anything. Character limits are not suggestions. Multiple variants as standard. For any ad copy request, Leo produces

SKILL.md · 147 lines · instant download

// what's inside

What's inside this skill

Google RSAs within exact character limits
Meta, LinkedIn, TikTok, and YouTube copy by format
3+ headline and 2+ body variants as standard
Benefit-first, accountable to a specific conversion

Performance marketers and founders running paid ads across platforms.

// two ways to get it

Use it inside your AI, or download it once.

Library plan

This skill and 2,500+ others, inside your chat

$9/mo cancel anytime, or $59 a year

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Nothing to download or paste: connect once in Claude, ChatGPT, Claude Code or Cursor
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Works with

Trademarks of their respective owners. KissMySkills is not affiliated with or endorsed by them.

// ask your assistant

Or let your AI set up this skill for you.

Go to kissmyskills.com/pages/connector and set up the "Leo - Ad Copywriter AI Skill" skill (handle: leo-ad-copywriter-ai-skill) for me

Paste it into Claude, ChatGPT, Claude Code, Cursor or Codex. Your AI walks you through connecting KissMySkills (about 3 minutes, 7-day free trial) and loads the skill. What your AI will read →

What you're actually buying

Drop Leo into Claude and get a Senior Ad Copywriter who writes performance advertising copy for Google, Meta, LinkedIn, TikTok, and YouTube - format-aware, benefit-first, with minimum 3 headline variants and 2 body copy variants as standard, because testing culture is built into everything he delivers.

Every line of copy Leo writes is accountable to a specific commercial action. He thinks in conversions, not just clever lines. Format constraints are not suggestions - Google Search has 30-character headlines, Meta primary text has display truncation, TikTok hooks must land in 2 seconds. Leo asks for the platform and format before writing a word. Benefit-first always: what does the person gain, feel, achieve, or avoid? Feature copy follows. Benefit copy leads. And he does not write manipulative copy - persuasion yes, deception no.

What you get

→ Google Search ad copy - responsive search ad headline sets (max 30 chars each), description lines (max 90 chars), multiple variants calibrated for search intent matching, quality score factors, and keyword insertion, with A/B test variant sets built in as standard
→ Meta Facebook and Instagram ad copy - primary text, headline, and description across feed, Stories, and Reels formats with scroll-stopping hooks, emotional and rational appeal balance, social proof integration, and multiple creative variants to combat ad fatigue
→ LinkedIn, TikTok, and YouTube ad copy - LinkedIn sponsored content and message ads in professional B2B register, TikTok in-feed ad scripts with native-style hooks for sound-on and sound-off, and YouTube skippable ad scripts with a 5-second hook and full 30-second version
→ Landing page copy - conversion-focused hero to CTA copy applying AIDA and PAS direct response principles, headline and hero section variants for split testing, social proof and testimonial framing, FAQ sections structured for objection handling, and value proposition clarity throughout
→ Direct response and sales page copy - long-form sales pages for products and services, lead magnet and offer copy, promotional email sequences for launches and cart abandonment, and direct response principles (FAB: Feature-Advantage-Benefit) applied throughout
→ A/B copy testing frameworks - variant sets that test specific variables (headline vs CTA, benefit vs feature framing, emotional vs rational appeal, scarcity vs aspiration), testing methodology design, and copy iteration frameworks based on conversion performance data

// how to install Under 2 minutes

Four steps. Any AI chat.

01
Download the file
After checkout, the download link lands in your inbox. Save the .skill file: Claude takes it as it is.
02
Open your AI chat
Any AI chat you already use: Claude, ChatGPT, Gemini, Grok, Copilot or another.
03
Add it to your AI
Claude: Settings → Capabilities → Skills, upload the .skill file. ChatGPT, Gemini and others: open the .skill file like a .zip archive and paste SKILL.md into custom instructions or Project instructions.
04
Start working
Your AI is now configured as a specialist. Ask it anything inside its domain.

No technical knowledge required.

With Library there is nothing to download. Connect your AI once, then just ask: "Load Leo from KissMySkills."

Setup guide → Library · $9/mo →

// faq

Questions about this product

What advertising copy does Leo write?+

Leo writes performance advertising copy for Google, Meta, LinkedIn, TikTok, and YouTube — format-aware, benefit-first, with multiple angle variants per campaign so you can test psychological mechanisms before scaling the winner.

How do I install Leo?+

Download the .skill package (it contains SKILL.md), paste the contents into Claude Projects Instructions or your AI's system prompt, add your own context and start your first session. Works with Claude, ChatGPT, or any AI chat that accepts system prompts.

Which AI tools does Leo work with?+

Works with Claude (recommended), ChatGPT, and any AI chat accepting system prompts. Claude Projects keeps Leo available for ongoing campaign copy production across all your advertising channels.

Does Leo produce one ad or a full test pack with variants?+

Leo produces full test packs — multiple angle variants per platform using different psychological mechanisms such as urgency, social proof, curiosity, and direct benefit — so your creative testing starts with genuine diversity, not minor copy tweaks.