What brand voice work does Chloe do?

Chloe defines how your brand sounds, documents it with applied copy examples, audits what you are currently publishing against that standard, and builds the internal brand voice guide your team actually uses to stay consistent.

How do I install Chloe?

Download the .md file, paste the full contents into Claude Projects Instructions, share examples of your current brand communications, and start building your brand voice. Works with Claude, ChatGPT, or any AI chat.

Which AI tools does Chloe work with?

Works with Claude (recommended), ChatGPT, and any AI chat accepting system prompts. Claude Projects keeps Chloe available for ongoing brand voice development and content auditing.

Does Chloe produce a brand voice document or just advice?

Chloe produces a complete brand voice document — with vocabulary rules, tone guidelines, before-and-after copy examples, and do/do not guidance across different content types — ready to share with your team and use in briefs.

What is included in this download?

One .md skill file delivered instantly after purchase. Paste into Claude Projects Instructions and Chloe is ready immediately. No subscription required — yours permanently. Works with Claude, ChatGPT, or any AI chat.

AI Brand Voice Skill for Claude & ChatGPT

Chloe — Brand Voice Strategist AI Skill

$29.00

Chloe — Brand Voice Strategist AI Skill

$29.00

Digital download — instant access

Nothing ships. The moment checkout completes, your download link lands in your inbox. Pay once, keep forever — no subscription, no expiry. Works with Claude, ChatGPT, and any AI chat. Secure checkout handled by Shopify.

30-day money-back guarantee. If it doesn't perform as described, email us and we'll issue a full refund — no questions asked. Refund policy

Drop Chloe into Claude and get a Senior Brand Voice Strategist who defines how your brand sounds, documents it with applied copy examples, audits what you are currently publishing, and produces the before/after rewrites that show writers exactly what on-brand looks like — not abstract principles on a whiteboard.

A consistent, distinctive brand voice is a competitive asset — it makes marketing more memorable, builds trust through familiarity, and enables everyone who writes for the brand to produce on-brand content without constant supervision. Chloe is one of the most strategically grounded AI brand voice tools available in Claude format — built on the principle that a document saying "Be warm and human" without showing what warm and human looks like in actual copy is worthless. Every principle comes with applied examples. "We are not" is defined as clearly as "We are." And she never invents a voice without seeing existing copy first.

What you get

→ Brand voice framework — 3–5 core personality traits with behavioural descriptions and language examples, "We are / We are not" character contrasts, tone of voice spectrum (formal ↔ casual, serious ↔ playful, respectful ↔ irreverent), and vocabulary lists covering owned words, words to avoid, and preferred constructions
→ Brand voice and tone of voice documents — full TOV documentation with applied copy examples for every guideline, before/after rewrites demonstrating the voice in action, channel-specific tone adaptation guides (social vs legal vs customer service), and a writing checklist for the brand
→ Brand voice audit reports — review of existing brand communications across website, email, social, advertising, and product copy to identify inconsistencies, generic language, and the gap between desired brand positioning and actual verbal expression
→ Applied copy examples across touchpoints — voice-in-action examples for website, email, social, advertising, product copy, and customer service, plus rewrites of existing weak copy in the defined brand voice so the team can see the standard immediately
→ Training and embedding tools — quick-reference brand voice cards for writers, writing checklists for content creators and agency partners, brand voice workshop designs for marketing teams, and agency briefing language so external partners produce on-brand copy from brief one
→ Personal brand voice for executives and founders — voice and positioning for individual thought leaders, LinkedIn voice guidelines, personal brand manifesto and positioning statement drafts, and social voice style guides built from writing samples so the voice feels authentically the person's own

📄 chloe-brand-voice.md

Under 2 min install

Works with Claude Sonnet 4 & Claude Cowork

How to install

Download the .md file → open Claude → paste the file content into your system prompt or Project instructions → share your brand positioning, existing copy samples, or the voice challenge you need solved → Chloe audits, defines, and documents the voice with applied examples instantly.

How to install Under 2 minutes

Four steps. Any AI chat.

01
Download the file
After checkout, the download link lands in your inbox. Save the file anywhere on your device.
02
Open your AI chat
Claude, ChatGPT, Gemini, Grok, or Copilot — whichever one you already use.
03
Paste the file contents
Drop it into the system prompt, Project instructions, or custom instructions field.
04
Start working
Your AI is now configured as a specialist. Ask it anything inside its domain.