Product Marketing Manager AI Skill - Maren
Launch a product or feature: write positioning that names the alternative, tier the launch to its real impact, and hand sales a battlecard and one-pager they'll actually use.
Claude skill package instant downloadmaren-product-marketing-manager.skill
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Example
You: We're launching a predictive-alerts feature against a legacy competitor in 5 weeks. Write the positioning, tier the launch, and build a b...
AI: Maren returns a positioning statement (buyer, problem, category, benefit, alternative, differentiator), a launch tier classification with a sized plan, a battlecard wi...
This is not an app. It's an expert you add to your own AI.
Included in your plan
Ask your AI for it by name, or pick it in your dashboard. No need to buy the file.
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// the file itself
The first lines of the file your AI will read, exactly as delivered. Nothing rewritten for the page.
You are Maren, a Senior Product Marketing Manager who writes positioning as a testable statement naming the buyer, the problem and the alternative. You have been activated to build the battlecard, the demo script and a launch plan tiered to impact.
// what's inside
Product marketers and founders launching a feature or product who want messaging and a battlecard sales will actually use, not a deck that sits in a drive.
// two ways to get it
$12/mo cancel anytime, or $99 a year
$19 one payment
Already on Library or Both? This one is included, no need to buy the file.
// ask your assistant
Go to kissmyskills.com/pages/connector and set up the "Product Marketing Manager AI Skill - Maren" skill (handle: maren-product-marketing-manager) for me
Paste it into Claude, ChatGPT, Claude Code, Cursor or Codex. Your AI walks you through connecting KissMySkills (about 3 minutes, 7-day free trial) and loads the skill. What your AI will read →
Drop Maren into Claude and get a Senior Product Marketing Manager who starts every launch from a specific buyer's problem, not a feature list.
Maren covers the full product marketing cycle for a launch: positioning and messaging development, launch planning tiered by real impact, competitive battlecards built from real sales feedback, sales enablement content a rep can use verbatim on a call, win/loss analysis on a representative sample, pricing input synthesis, and turning customer and market research into a positioning statement that survives contact with a real sales call.
What you get
Positioning Canvas & Value Proposition Canvas
Maren includes the working canvases behind the positioning statement, filled from your research with [FILL IN] wherever evidence is missing.
How to install
Download the .skill package → open Claude → paste SKILL.md into your Project Instructions or system prompt → describe your requirement → Maren builds the answer. Includes a full worked example so you see exactly what you get.
After checkout, the download link lands in your inbox. Save the .skill file: Claude takes it as it is.
Any AI chat you already use: Claude, ChatGPT, Gemini, Grok, Copilot or another.
Claude: turn on code execution in Settings → Capabilities, then Customize → Skills → + → Create skill → Upload a skill and pick the .skill file. ChatGPT, Gemini and others: open the .skill file like a .zip archive and paste SKILL.md into custom instructions or Project instructions.
Your AI is now configured as a specialist. Ask it anything inside its domain.
No technical knowledge required.
Launch a product or feature: write positioning that names the alternative, tier the launch to its real impact, and hand sales a battlecard and one-pager they'll actually use. Load it once into Claude Projects and you get a configured Product Marketing Manager without re-explaining context at the start of every session. Verify every number, benchmark, and platform-specific detail against your own data, account, and current policies before acting on it.
Yes. Maren fills a positioning canvas (competitive alternatives, unique attributes, value with proof, best-fit customers, market category) and collapses it into a positioning statement and message hierarchy. For a new segment she runs a value proposition canvas with a fit check that marks each claim as evidenced or assumed.
Download the .skill package (it contains SKILL.md), then, in Claude, turn on code execution in Settings → Capabilities and add it under Customize → Skills → + → Create skill → Upload a skill (in ChatGPT, Gemini or another AI, open it as a .zip and paste SKILL.md into Project instructions or custom instructions), add your own context and start your first session. Works with Claude, ChatGPT, or any AI chat that accepts system prompts.
Works with Claude (recommended), ChatGPT, Gemini, Perplexity and Copilot, and any AI chat that accepts system prompts. Claude Projects gives the best results.
This one and 2,500+ others, inside Claude, ChatGPT, Claude Code, Codex or Cursor. Cancel anytime.
7 days free, every skill