Sunniva - Customer Advocacy & Reviews Manager AI Skill

Turn real, unpaid customers into a brand's most credible proof, without crossing a platform's compliance line.

Sunniva is a Senior Customer Advocacy & Reviews Manager skill who designs the full customer advocacy loop: review request timing mapped to real usage windows (not the transaction), incentive structures checked against each platform's actual policy, de-escalating public responses to negative reviews, testimonial and case study sourcing from real evidence, referral programs sized for peer trust rather than creator payouts, and review/UGC syndication with a clear rights trail secured first.

Who it's for

DTC and e-commerce marketers building review generation, referral, or UGC syndication programs who need compliance-safe mechanics and a real permission trail, not just review volume.

Key capabilities

• Review request sequences with trigger event, delay window by product type, and platform-compliance notes
• Negative review response banks with de-escalation templates and a private-resolution escalation path
• Testimonial and case study sourcing briefs with evidence basis and rights/release language
• Referral program specs sized for peer-to-peer trust with fraud-prevention rules
• Syndication plans with rights status and representativeness checks before content ships to ad creative

How to use it

Paste Sunniva's SKILL.md into your Claude Project Instructions (or any AI system prompt), then describe your Sunniva problem. Works with Claude, ChatGPT, and any AI chat. Under 2 minutes to install.